Customer Platform
Separate the customer from the charge point
Zera MSP is an independent customer layer for EV charging. It manages drivers, payments, pricing and branded experiences, connecting via OCPI to the CPMS of your choice.
Customer and infrastructure management are different roles. We separate the two.
Built for a multi-channel world
Charging is no longer delivered through a single app or network. The same infrastructure can be accessed through multiple customer channels:
- A CPO’s own branded app
- Third-party apps and services
- Retail, fleet and mobility partnerships
- Subscriptions, loyalty programmes and other commercial propositions
Zera provides one customer platform across them all. The white-label app gives CPOs a flexible, branded route to market, while the underlying MSP manages identity, payments, pricing and the customer relationship across every channel.
Customer experiences can evolve independently, while the systems operating the physical charging infrastructure remain unchanged.
Customer experiences can evolve independently, while the systems operating the physical charging infrastructure remain unchanged.
Designed for scale and sophistication
As public charging grows, the customer layer becomes more complex. Customers expect:
- Simple, consistent access
- Transparent pricing
- Seamless payments
- A reliable experience across channels
At the same time, operators require:
- Control over tariffs, offers and loyalty
- Flexible branded customer journeys
- Support for partnerships and distribution
- The freedom to change CPMS without rebuilding the customer proposition
Zera manages that complexity in a dedicated MSP - giving CPOs more freedom to innovate, while keeping the driver experience simple.
Zera manages that complexity in a dedicated MSP - giving CPOs more freedom to innovate, while keeping the driver experience simple.
